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Renegades Write The Rules
<p><span>Learn the rules to building loyal (and lucrative) digital followings Renegades Write the Rules reveals the innovative strategies behind the social media success of today s top celebrities, brands, and sports icons, and how you can follow their lead. </span></p>
<p><span>Author Amy Jo Martin is the founder of Digital Royalty and the woman who pioneered how professional sports integrate social media. </span></p>
<p><span>In this book she shows how to build a faithful following and beat the competition clamoring for people's attention by continually delivering value - when, where, and how people want it. People want to be heard, to be involved, to be entertained, to be adventurous, to be informed. <em>Reveals the winning strategies for using social media to achieve dramatic results</em> </span></p>
<p><span>Shows how to gain influence with social media that requires an unprecedented (and potentially uncomfortable) level of accessibility and ongoing affinity <em>Filled with illustrative examples of social media successes (including Dwayne 'The Rock' Johnson, Shaquille O'Neal, and Nike) that show how humanizing a brand through social media leads to monetization</em> </span></p>
<p><span> Explores how Amy Jo Martin and other successful entrepreneurs are becoming renegades by using social media to innovate their personal and professional lives The book reveals one of the basic rules of digital media success: Humans connect with humans, not logos and creative taglines.</span></p>
Precio
24,00 €
Enéadas
<p><span>La obra ha sido justamente considerada como una síntesis del pensamiento griego, y en especial del pensamiento platónico y aristotélico. Síntesis, sin embargo, originalísima, tal como, en la atmósfera de la conciliación doctrinaria helenística, podía ser producida por un oriental como Plotino, que a la exuberancia mística unía las más sutiles facultades dialécticas. La influencia de las Enéadas sobre el pensamiento posterior ha sido inmensa, incluso fuera del ambiente pagano.</span><br /><span>El distinguido especialista Juan David García Bacca tradujo directamente del griego y enriqueció con comentarios y notas técnicas a este admirable clásico del pensamiento universal.</span></p>
Precio
18,00 €