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Renegades Write The Rules
<p><span>Learn the rules to building loyal (and lucrative) digital followings Renegades Write the Rules reveals the innovative strategies behind the social media success of today s top celebrities, brands, and sports icons, and how you can follow their lead. </span></p>
<p><span>Author Amy Jo Martin is the founder of Digital Royalty and the woman who pioneered how professional sports integrate social media. </span></p>
<p><span>In this book she shows how to build a faithful following and beat the competition clamoring for people's attention by continually delivering value - when, where, and how people want it. People want to be heard, to be involved, to be entertained, to be adventurous, to be informed. <em>Reveals the winning strategies for using social media to achieve dramatic results</em> </span></p>
<p><span>Shows how to gain influence with social media that requires an unprecedented (and potentially uncomfortable) level of accessibility and ongoing affinity <em>Filled with illustrative examples of social media successes (including Dwayne 'The Rock' Johnson, Shaquille O'Neal, and Nike) that show how humanizing a brand through social media leads to monetization</em> </span></p>
<p><span> Explores how Amy Jo Martin and other successful entrepreneurs are becoming renegades by using social media to innovate their personal and professional lives The book reveals one of the basic rules of digital media success: Humans connect with humans, not logos and creative taglines.</span></p>
Precio
24,00 €
Jardines Arcanos
<p class="resumen"><em>Los 23 jardines aquí descritos no son sino una invitación a iniciar un recorrido por el mundo apasionante del patrimonio histórico en clave vegetal. Un paseo por los járdines más emblemáticos de nuestra tierra. </em></p>
<p>En este libro está descrita no sólo la belleza formal a través de expresivas imágenes, sino también el trazado arquitectónico, el recorrido a través de los tiempos y la flora ornamental que acoge, teniendo así una visión global de cada jardín.</p>
<p>Se convierte así en un estímulo para todos (iniciados o no) a visitar, una tras otra, expresiones sublimes distribuidas por toda la geografía española.</p>
Precio
22,00 €